HR marketing: today's challenge!

Ideuzo meets the new challenges of recruitment and attractiveness by considering candidates as customers. Whether you're looking to attract, retain or engage talent, we can help you develop and implement an HR marketing strategy that promotes your company as an employer of choice.

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Attract, integrate and retain your candidates

Acquisition

Benefit from innovative digital rh marketing campaigns, with a commitment to results.

Conversion

We create career sites and landing pages optimized for the candidate experience and CV harvesting.

Loyalty

Increase the satisfaction of your candidates and employees with relationship marketing actions.

High-performance, profitable campaigns

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The benefits of HR Marketing

We activate HR marketing campaigns by taking into account the expectations and behavior of each of your candidates, across all communication channels.

Tailor-made HR marketing campaigns

We activate HR marketing campaigns by taking into account the expectations and behavior of each of your audiences, across all communication channels. As a result, you increase the possibility of interacting with your targets by responding to their individualized needs, and contribute to building their loyalty.

Innovative solutions

To achieve this, our experts use effective, innovative and proven methods: programmatic sourcing, marketing automation, social Ads. The best solutions for attracting and converting candidates!

Qualitative follow-up

We present understandable data, with transparent performance KPIs, to support you in these innovative HR marketing challenges. So you can objectively track the evolution of your marketing campaigns and traffic.

HR Marketing results

With Ideuzo, you're guaranteed to use the best sourcing channels to meet your recruitment challenges and objectives. You get results with :

More qualified leads

In response to your company's attractiveness challenges, you'll receive qualified leads, which are just as many potential candidates, to help you achieve your sourcing objectives.

Content that attracts

Our experts develop career sites and landing pages optimized for the candidate experience. As a result, you benefit from optimal attractiveness, a higher conversion rate and a tenfold increase in the number of applications.

A growing volume of applications

Our experts develop career sites and landing pages optimized for the candidate experience. As a result, you benefit from optimal attractiveness, a higher conversion rate and a tenfold increase in the number of applications.

Employee loyalty

Targeted, personalized HR marketing actions, combined with regular communication, help to strengthen the commitment of your future employees, as well as that of your current ones.

They talk about it better than we do

Magalie VILLON
"We launched a programmatic campaign with Ideuzo. We have seen a large increase in applications and in the number of visitors to the website. I'd like to emphasize their pedagogy, their friendliness, their proximity and their constant desire for feedback in order to improve the quality of their services."

Magalie VILLON

Human Resources Manager France

Davricourt

Benoit PACCEU
"We like working with Ideuzo because their support is simple and effective, and they give us a sharp eye for market trends. Last but not least, they help us optimize our budget, and that's not a negligible factor."

Benoit PACCEU

HR Development Director

Kiloutou Group

Matthieu PICARD
"With Ideuzo's advice, we invested in programmatic advertising. The figures speak for themselves: 53% of CVs via programmatic are relevant, compared with 22% from aggregators. It's an investment that needs to be managed, and Ideuzo is at our side to support us in this."

Matthieu PICARD

Recruitment Manager

DomusVi

Mélanie JAMOTEAU
"We saved an incredible amount of time and benefited from sound advice on our sourcing strategy. What I appreciate is the efficiency and sincerity of the collaboration. We feel pampered with a smile, responsiveness and a passion for the business."

Mélanie JAMOTEAU

Consultant

TGS France

Mathieu COCAIGN
"Ideuzo helped us analyze and optimize our talent attraction strategy. The results of the audit and their concrete recommendations, tailored to our organization and business, enabled us to implement rapid and effective actions."

Mathieu COCAIGN

Talent Acquisition Manager

Le Duff Group

Maria LEWICKA
"Ideuzo provides us with daily support and advice on all our projects. Last but not least, it's an ideal partner for exploring new HR horizons".

Maria LEWICKA

Talent Acquisition Manager

Groupe Rocher

Julie LAHAYE
"Ideuzo is working with us on our Talent Acquisition challenges in France. Thanks to their advice and expertise, we were able to co-construct a 360 Talent Acquisition strategy, while meeting our expectations in terms of campaign support and follow-up."

Julie LAHAYE

Head of Talent Acquisition & HR Development France

Saint-Gobain

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All about HR marketing

What is HR marketing?
How can I integrate HR marketing into my digital strategy?
What are the advantages of inbound recruiting?
Does HR marketing have an impact on my future employees?
What are the benefits for my employer brand?

Let's exchange ideas

Discuss your needs with an expert for 30 minutes